Wednesday, April 13, 2011

This week at Someday: Ally Capellino - Wood Wood - Billionaire Boys Club



If you're in Melbourne, check out the gorgeous people at SOMEDAY STORE, they have the most amazing stuff ... I love them! 

Here's a taste ...



New for Someday is Scandinavian label Wood Wood.  In a similar vein to our other Nordic friends - Norse, Wood Wood offers classic cut, highly wearable casual menswear in a generally  subdued palette, with the occasional use of bright colours and fun graphics lightening things up. 




The 1st instore delivery includes W.W’s staple tapered chinos (these fit great!), button up shirts, sweatshirts, waterproof Parkas and some nautical stripe thrown in for good measure. 




There's a limited selection available now online but you'll have to go instore to see their complete range.







Ally Capellino ....  There's tote bags, back packs, rucksacks, carry bags




+ here’s what Ally Capellino do - understated bags made with the highest quality materials like waxed British cotton and naturally treated leather.  Properly looked after, an Ally Capellino bag will last for a very, very long time ...  And never go out of style!  




Fresh Drop from the camo private jet!  Printed tees and sweats from BBC’s latest now available in store and online.


SOMEDAY STORE

ALEXA CHUNG BECOMES THE FACE OF SUPERGA FOR THEIR CENTENNIAL ANNIVERSARY




Superga UK are pleased to announce their 100 year anniversary shoot with Alexa Chung for Spring / Summer 2011.


Born in 1911 in Turin, Walter Martiny began producing rubber-soled footwear under the name Superga. By 1925 his designs had evolved with the use of vulcanized rubber soles and the Superga 2750 Heritage style was born. Already a fan of the brand, choosing the iconic 2750s as part of her everyday wardrobe, Alexa Chung came on board as the face of the new campaign for the centennial year anniversary.




Alexa teamed up with Superga for an exclusive shoot featuring the iconic 2750 style and other pieces from the range for the brand’s 100-year celebration. To capture the brand’s essence and character, she added her personal touch to the shoot with her styling and by playing on the brand’s easy to wear and dressed up casual sportswear feel.


Wikipedia: http://en.wikipedia.org/wiki/Superga_(brand)
Video: http://www.youtube.com/watch?v=c_AIadNz8Lw



SUPERGA

Get Your Celebrity Look at DITA Eyewear!

Savoy


The story of DITA Eyewear is really the story of lifelong friends. Jeff Solorio and John Juniper, co-founders of DITA are the driving forces behind Dita’s celebrated designs. Jeff and John have been friends since school and share a common passion for photography and design. Together they were inspired to capture their passions not just on film but in eyewear as well, thus creating the first collection of DITA frames in 1996.



All Above:  Savoy colourways



Dita's design studio and world headquarters are now located in Los Angeles, California. Dita's founders continue to provide the creative direction for the company and oversee all aspects of design and production. All DITA frames are hand made in Japan and use only the highest quality materials: titanium, 18K gold, white gold and the finest Japanese zyl acetates. Dita's quality and attention to detail to each frame is unmatched. 




All Above:  Marseilles colourways


Their coveted vintage-inspired frames have quickly become the IT accessory for the high-powered fashion elite and celebrity A-List.  




All Above:  Fever colourways


DITA has built up an impressive celebrity clientele including Brad Pitt, Mary Kate & Ashley Olsen, Penelope Cruz, Kate Hudson, Lenny Kravitz, Eva Mendez and Dita Von Teese, to name just a few.


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